Growth Marketer

About GeoSpatios

GeoSpatios builds AI-powered software for aviation, across two sides of the same market:

Consumer (your primary focus): an app for individual pilots that brings real-time geospatial insight, weather, and route intelligence into everyday flight prep. This is where we want to grow fast - through social content, community, and paid.
Corporate / B2B (your secondary focus): Air-OS, our AI dispatch and operations platform that gives airlines a live 4D "digital twin" of their network - keeping dispatchers, pilots, and ATC in sync and forecasting disruption before it happens.

The two reinforce each other: pilots discover us on social, and airlines are where it scales. We need someone who can speak both languages - playful and viral for pilots, professional and trustworthy for airline decision-makers.

Why this role exists

Right now our growth is under-resourced relative to the product. We need one hungry, hands-on operator to own social and content end to end - planning it, producing it (via editors), shipping it daily, and reading the numbers to double down on what works. You won't be handed a playbook; you'll build it.

This is a build-from-scratch growth seat, framed to fit the right person: we're open to an intern, a contractor, or a part-time hire depending on your availability and how much you want to own.

What you'll own

• Run our social presence day to day across the channels that matter for pilots (TikTok, Instagram/Reels, YouTube Shorts, X, and relevant aviation communities) — calendar, posting, captions, comments, DMs.
• Produce a steady content pipeline. Source, brief, and manage freelance video editors; turn raw clips, screen recordings, and ideas into short-form video on a reliable cadence. You own quality and turnaround, not the raw editing hours.
• Ship fast and iterate. Test hooks, formats, and angles weekly. Treat every post as an experiment; kill losers early, scale winners hard.
• Run paid social campaigns. Plan, launch, and manage Meta/TikTok ad campaigns for app installs - budgets, audiences, creative testing, and reporting against CPI / CAC / signups.
• Build community. Engage aviation creators and pilot communities; spot and ride trends; turn users into advocates.
• Report what matters. Keep a simple, honest dashboard: reach, watch-through, CTR, installs, CAC, and what you're changing next week because of it.
• Support outbound campaigns to airlines and dispatch teams: help build and manage sequences, target lists, and follow-up so our pipeline to different carriers keeps moving.
• Maintain a professional LinkedIn presence for the company (and support leadership's) with content that signals expertise, not hype — product insight, ops results, aviation-industry commentary.
• Package proof. Turn wins into clean case studies, one-pagers, and short demo clips a dispatcher or ops director would take seriously.
• Keep the brand consistent across both audiences so the professional side never feels undercut by the consumer side.