TikTok Host and Model – Plus Size Women's Fashion

Part-time
On-site
$25-45/hr
Los Angeles, CA

Job description

We are looking for an engaging and charismatic TikTok Livestream Host to represent our plus-size women’s fashion line, ranging from sizes 12-28 (1XL-5XL). This role involves hosting live shopping events on TikTok, focusing exclusively on plus-size women’s fashion products. The ideal candidate has a dynamic on-camera presence, is passionate about plus-size fashion, and is excited to connect with viewers to drive sales through engaging live interactions.

Key Responsibilities:

  • Live Hosting & Product Showcasing:
  • Host regular live shopping events on TikTok, presenting plus-size fashion items in an engaging and personable manner.
  • Emphasize key features, benefits, and unique selling points of plus-size clothing items, connecting with an audience who values style, comfort, and inclusivity.
  • Use a friendly, conversational approach to build rapport with viewers, encouraging participation and interaction.
  • Be knowledgeable about the products and prepared to answer questions or provide live demonstrations as needed.
  • Audience Engagement & Interaction:
  • Respond to comments, address product questions, and engage in discussions to keep viewers involved.
  • Encourage audience participation through giveaways, polls, and other interactive elements to create an enjoyable shopping experience.
  • Promote urgency by highlighting limited-time offers or exclusive product launches during livestreams.
  • Brand Representation & Ambassadorship:
  • Act as a relatable, authentic representative of our plus-size fashion brand, aligning with our voice and values.
  • Maintain a warm and professional demeanor to help viewers connect with both the products and the brand.
  • Collaborate with the marketing and creative teams to ensure consistent branding and messaging.
  • Content Creation & Pre-Livestream Preparation:
  • Work closely with the content team to plan and shoot promotional content that will be posted ahead of each livestream.
  • Assist in creating talking points and a livestream agenda to ensure smooth, focused events.
  • Partner with stylists and set designers to present a visually appealing livestream that showcases the plus-size collection.
  • Post-Livestream Analysis & Feedback:
  • Work with the e-commerce team to review each livestream's performance, including viewer engagement, sales, and customer feedback.
  • Share insights and feedback to refine future livestreams and maximize conversions.
  • Stay updated on TikTok trends, plus-size fashion, and consumer behavior to keep content fresh and relevant.

Qualifications:

  • Experience:
  • Previous experience as a livestream host, influencer, or public speaker, especially in plus-size fashion or live selling.
  • Proven on-camera presence with an engaging and approachable personality.
  • E-commerce or live-selling experience on platforms like TikTok, Instagram, or YouTube is a plus.
  • Skills:
  • Strong communication skills with the ability to create excitement around products and engage viewers.
  • Knowledge or passion for plus-size women’s fashion.
  • Comfort with live interactions, maintaining energy and adapting to real-time changes.
  • Basic understanding of livestream production elements (lighting, sound, and video quality).
  • Soft Skills:
  • Charismatic, relatable, and camera-confident, with a natural ability to entertain and inform.
  • Enthusiasm for plus-size fashion, with the ability to convey that passion to viewers.
  • Organized, flexible, and able to prepare and follow a structured agenda while staying spontaneous.
  • Location & Availability:
  • Must be available to work on-site in Culver City, CA.
  • Flexibility to host livestreams during evenings, weekends, and special events as needed.

Preferred Qualifications:

  • Experience as a brand ambassador or spokesperson in plus-size fashion.
  • A strong personal social media following on TikTok or other platforms.
  • Familiarity with social media trends and influencer marketing within plus-size fashion.

What We Offer:

  • Competitive hourly pay with performance-based bonuses.
  • Opportunities for growth within a fast-growing company.
  • Exposure to high-profile brand partnerships in plus-size fashion.
  • A creative and supportive work environment with a team dedicated to social media and e-commerce.

More information

Job skills

On-camera presence

Strong communication

Knowledge of plus-size fashion

Audience engagement skills

Basic livestream production

Languages

English