Content Strategist

What you’ll be doing:

• Participate in building and presenting strategy presentations and post-campaign insights for influencer, content and brand campaigns.

• Set up, manage, and optimize paid media campaigns including Facebook, Instagram, TikTok, etc. by establishing KPIs and measuring against benchmarks

• Support influencer sourcing, onboarding and casting for each campaign to maximize campaign budgets and performance through pricing benchmarks and creative rational

• Train and educate influencers on platform and product solutions

• Develop client-facing and internal reports by compiling, analyzing and interpreting social and performance insights

• Coordinate across multiple departments and teams (both internally and with clients) to manage campaign assets and deliverables

• Be a subject matter expert within influencer industry and paid media efforts

What we look for:

• 1-2 years related work experience with creators/influencers and/or paid social campaign execution

• You are able to collaborate with your team to solve complex issues

• You are proficient in Microsoft Office, especially Excel

• You have strong analytical skills

• You are respectful to varying opinions and perspectives

• Excellent organizational and communications skills with a strong attention to detail

• Strong client presentation skills

• A background in affiliate marketing is plus

• Ability to work autonomously in a fast-paced environment in order to meet tight deadlines